An Analytical Center of Excellence (CoE) establishes an Institutionalized analytics process to extricate & utilize the knowledge from the massive & contrast data sources in the context of the business processes, organizational priorities, and the stakeholder decisions.

An Analytical COE builds a culture of intelligent data-based decision making. It does not replace human judgment or creativity. It instead augments it, enabling organizations to develop more coherency within their business processes and drive with the better effectiveness of every dollar spent in the marketplace.